ROAS and CPA calculator
Calculate your ROAS, cost per acquisition (CPA) and average order value from ad spend, revenue and order count.
ROAS
3.2x
CPA
156.25
Avg. basket (AOV)
500
How to use it
- 1Enter your total ad spend for the period.
- 2Add the revenue and number of orders from ads in the same period.
- 3ROAS, CPA and average order value are calculated.
Frequently asked questions
What is a good ROAS?+
It depends on your margin. Find your break-even ROAS with the profit margin calculator; anything above it is profit.
What is CPA?+
The average ad spend it takes to get one sale.
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